Posts Tagged ‘New Fashion’

CFDA/Vogue Fashion Fun finalist Eddie Borgo cast an editor from rival magazine Elle for a new online campaign. Style director Kate Lanphear wears Borgo’s stripes-inspired fall collection in the new images. Borgo calls Kate, whose regular appearances on street-style blogs have won her an online cult following, the “epitome of the modern-day punk.” She looks pretty amazing in the new ads.

Photo: Courtesy of Eddie Borgo

If anyone needed more face time on The City, it’s this woman. Then again, her elusiveness is one of the things that makes her so cool.

Eddie Borgo Shows His Teeth [Style File/Style]

Read more posts by Amy Odell

Filed Under: girl crushes, cfda vogue fashion fund, designers, eddie borgo, elle, kate lanphear

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We return to GQ’s 2010 “Best New Menswear Designers in America.” We all know the winner (Billy Reid) but let’s review the selection process.

This article originally appeared on Selectism.com.

Video | Behind the Scenes of GQ’s “Best New Menswear… 2010″

© 2010 Selectism for Titel Media. Author: Jeff Carvalho |
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Viva Fashion Blog has teamed up with Shopbop to give one lucky reader a chance to win a $100 Shopbop gift card. All you have to do is sign up to Viva Fashion Forums and leave a comment in the “Win $100 Giftcard” forum telling us which Marc by Marc Jacobs item from Shopbop is your favorite and why. Keep reading to learn more about the giveaway and Marc Jacobs and click here to join the forum for your chance to win.

Marc Jacobs the designer and brand

A native of New York City, Marc Jacobs was born on April 9, 1963, and attended and graduated from Teaneck High School, while also graduating from the New York High School of Art and Design.

He continued his education at New York City’s Parsons where he won the Perry Ellis Gold Thimble Award in 1984 — the same year he was awarded the Chester Weinberg Gold Thimble Award and the Design Student of the Year AwarHe designed and sold his first line of hand-knit sweaters while still at Parsons; he also designed his first collection for Reuben Thomas, Inc., while a student. It was in 1986 that Jacobs designed his first collection and namesake label. Following his studies, Jacobs began to design at Perry Ellis, in 1988, for whom he designed an infamous “grunge” collection, which lead to his dismissal in 1993. Ironically, in 1987, Jacobs had been awarded The Council of Fashion Designers of America Perry Ellis Award for New Fashion Talent.

The youngest designer to have received this honor, Jacobs and his business partner, Robert Duffy, launched the Marc Jacobs signature line of womenswear in 194. In 1997, Jacobs was appointed Creative Director of Louis Vuitton, which he remains today, despite having dared to play with the Louis Vuitton monogram! Here, he created the company’s first ready-to-wear line. Also in 1997, Marc Jacobs took home yet another CFDA Womenswear Designer of the Year Award, which sparked his launch of the lower-priced diffusion line, Marc by Marc Jacobs in 1998. Since then, the awards keep coming and the brand keeps growing.
The Marc Jacobs brand now incldues clothing (womenswear, menswear and children’s), bags, shoes, eyewear, watches, home accessories and fragrances.

How to win a $100 Shopbop gift card

What would you get if you won a $100 Shopbop gift card? Leave a comment in Viva Fashion’s Forum by clicking here and share which Marc by Marc Jacobs item is your favorite for a chance to win. Whether it’s something from Marc by Marc Jacobs clearance or Marc by Marc Jacobs shoes, tell us. The contest ends June 1 at 11:59 PM EST and the winner will be chosen randomly. Have fun “window shopping!”

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Fashion-blogging phenomenon Tavi will discuss Generation Y at L2′s Generation Next Forum this Friday. Tickets are $500 for brand professionals and $1,000 for industry professionals, and the event aims to “[dissect] the characteristics, influence, and brand affinities of tomorrow’s affluent consumers.” Tavi writes on her blog, Style Rookie:

I’m going to be talking about the Unpredictability of Gen Y, and just to be unpredictable and Gen Y-ish, I’m not going to tell you any more than that!

We hope she shows up with leopard-spotted hair to wit.

warren beatty [Style Rookie]

Read more posts by Amy Odell

Filed Under: kids these days, tavi gevinson

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eBay recently launched their new Fashion Voice feature with a fun video, “What’s Your Vintage Era?” starring celeb stylist Annabel Tollman discussing how to select vintage dresses & looks to suit your figure.

Here are her top 5 tips for shopping for vintage on eBay like a pro:

1. MEASUREMENTS! Don’t rely on the seller to guesstimate sizes. “Ask for measurements,” advises Annabel. “Compare the measurements to a piece that you already own to make sure it fits well.”

2. KNIT KNOW-HOW “If you are looking to buy vintage knits (I personally love Alaia) be sure to ask the seller if the piece has been stored flat – knit pieces tend to stretch when hung up for many years.”

3. SEARCH SAVVY “Be sure to expand your search when looking for items. For instance, if you love vintage rock t-shirts, search by band but also specify details like “original”, “faded” or “thin” to make sure it’s truly authentic.”

4. MORE SEARCH SECRETS “Another trick when searching is to include pop-culture references eg. “Mad Men” or “Great Gatsby” or even style icons like “Bardot” or Lady Gaga” which will increase your selection.”

5. LABEL LUST? You might do better to select look and quality over what’s written on little garment tag. “You definitely get more party dress for your money if you buy un-labeled or non-designer vintage.”

Another great resource to keep on your shelf or tucked in your purse (fabulous for passing the time on the subway, train, or bus) is The Little Guide to Vintage Shopping. It will help you get your vintage chic on in no time.

- Lesley Scott

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French designer Isabel Marant opened her first store in America this week (469 Broome Street, at Greene Street; 212-219-2284). New York fashion director Harriet Mays Powell stopped by to get a tour of the new digs from the designer herself. Marant showed off the soft tees and camouflage boots. See more of the stock and the space in the video.

Read more posts by Harriet Mays Powell

Filed Under: store openings, isabel marant, openings, video

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(photo by @ksenegal)

Another of my new G-Star Raw Reporter friends, Vincent Van Reusel made this fab video documenting our view from the depths of our G-Star New York Fashion Week whirlwind. Enjoy my darling Belgian buddy’s G-Star video.

View full post on Denimology

In his relatively new role as creative makeup director for the Estée Lauder brand, Pecheux wants to bring a "strong fashion edge to the brand. Makeup is such a fashion accessory — I’d like to highlight that part of the brand, and also bring a playful touch to the franchise," he recently explained to WWD. A colorful result of his strategy will be the new Pure Color cosmetics collection, debuting this fall. A sneak peek already showed up on the Fall 2010 Derek Lam runway: a limited edition fall color story for Pure Color dubbed Blue Dahlia. “Blue is iconic for fall and this collection offers many choices for women, because the colors are buildable and versatile…I’ve always thought that eye shadow brings women self-confidence and power.”

Lauder's proprietary "True Vision" technology helps the highly-saturated eyeshadow hues to layer on in both a suede'like matte finish and a luminous satin-sparkle.  The color pigments in the lip glosses are similarly wrapped in a "crystal-like" coating to make them saturated and super-shiny. “There are so many textures and colors here — you can do anything from a natural look to a much more dramatic look," notes Pecheux. “He’s done an amazing job
redefining modern color for Estée Lauder, adds Jane Hertzmark Hudis, global brand president of the Estée Lauder brand. “Having Tom Pecheux in this role is bringing us a new fashion edge and sense of style."

The new line of 48 shadows in four finishes, and 34 shades of gloss will start hitting department store counters in stages beginning in June 2010, along with the print and digital ad campaigns shot by Craig McDean. (source)

- Lesley Scott

(Derek Lam Fall 2010 runway beauty shots – via style.com)

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