CQ Watch: Alexa Chung for Vero Moda Spring Summer 2012 campaign
It is another ad campaign for Alexa Chung. The British Tv presenter stars in the Spring / Summer 2012 campaign for Vero Moda. The Danish label has recruited Chung again to front their collection (she starred in the Autumn/Winter 2011 campaign) which is choc-full of cute pieces like peter pan collars, shift dresses, white trousers, floppy hats and vibrant prints. I assume you will uncover a thing for any type of summer vacation that you may have planned.
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Guerlain’s La Petite Robe Noire Perfume Animated Ad Campaign
What a lovely campaign! I’m below its spell! Guerlain’s new perfume, “La petite robe noire” (the little black dress, in French) is promoted not by a individual, be it celebrity or expert model, but by a drawing! And what a lovely drawing and what a charming animation!
The lovely function belongs to French artists Florence Deygas and Olivier Kuntzel who twisted on the original concept and came up with a modern day, tres chic and truly inviting advertising for the reworked perfume from Guerlain. Reworked, yes, for this is not the very first version of La Petite Robe Noire, oh no! There was another edition prior to this a single (which will be distributed globally, unlike its less identified predecessor dating from 2009). It’s a floral “Little Black Dress” with an adorable campaign! Come, come press play! (quite exciting selection of music – Nancy Sinatra’s These Boots Are Made For Walking – it is supposed to be about a dress, not about the boots? Just saying…)
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Ewan McGregor’s Fashion Ad Campaign For Shinsegae
Ewan McGregor appears to be swept into fashion. From Star Wars to “Shinsegae Loves Ewan McGregor” is just a step: a very lucrative one. Prior to you jump up and down in your chair thinking this is either a very specific movie project or a documentary about the talented Scottish actor, please note that Shinsegae is a extremely respected department shop in South Korea.
And now, Shinsegae is represented by Ewan McGregor. The campaign was photographed by Alex Lubomirski and styled by Sean Spellman. You know, Ewan, movies come and go, movie posters have a fairly short life compared to fashion ad campaigns. Could you think about doing more of those in the future? I’m confident numerous will approve of your multiplied sightings across town/s. Wouldn’t you?
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Ashton Kutcher and Alessandra Ambrosio Get Into Bed Together for New Colcci Campaign
Alessandra Ambrosio and Ashton Kutcher have had a relationship with Brazilian label Colcci for a number of seasons operating now. We attended the Colcci show back in January, where Alessandra walked for the brand while five months pregnant. Kutcher, who was rumored to be walking the show, disappointed absolutely everyone by merely sitting in the front row and watching.
But now he’s front and center, cozied up on a bed with the Victoria’s Secret model, in the label’s third consecutive ad campaign, Produced in Brazil reports. It looks like they’re in a space on a boat possibly? Possibly it is a yacht.
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Meltin’ Pot S/S 2012 Video And Ad Campaign
Following up the “Exactly where Life Takes You” FW11 campaign, Italian denim label Meltin’Pot launches its new SS12 collection with a high-power video named “Tune In to Summer”.
Levi’s New *Marriage Equality* T-shirts for the Human Rights Campaign
29 states still have constitutional amendments prohibiting marriage for same-sex couples, and for exact same-sex couples that are legally married, the federal Defense of Marriage Act singles them for unequal therapy. The Human Rights Campaign – the nation’s largest (LGBT) lesbian, gay, bisexual and transgender civil rights organization – is working to obtain marriage equality by supporting fair-minded leaders, mobilizing its members and raising awareness of the discriminatory nature of anti-LGBT amendments and laws.
They have when once again partnered with Levi Strauss & Co. on an exclusive t-shirt collaboration featuring “Levi’s Proudly Supports HRC” on the back and on the front, a design sketch of just-married cowboy & cowgirl couples. “Levi’s has constantly been a tremendous voice for equality,” says HRC President Joe Solmonese. “From ensuring fairness in CA by rallying organization opposition to Proposition 8, publicly supporting marriage equality in NY with specialty-designed storefront windows and scoring a 100% on HRC’s Corporate Equality Index, Levi’s has been a long-standing and ardent supporter of marriage equality. We are grateful for their continued commitment to the LGBT civil rights movement.”
Available in sizes XS to 2X at Shop.HRC.org. 100% of the net proceeds from the $ 35 retail value will go toward the HRC’s fight for LGBT equality.
Levi’s Curve ID Blogger Ad Campaign
On Saturday I wrote about the video ad for Levi’s Curve ID featuring from Liz from SayYesToHoboken. Well it turns out that she is not the only 1 to be sponsored by Levi’s, there is a complete campaign featuring interesting female bloggers that have bagged themselves some denim swag courtesy of Levi’s.
Agyness Deyn’s Dr. Martens First Love Spring Summer 2012 Ad Campaign
Dr Martens and Agyness Deyn appear to be a match created in heaven. The video ad campaign, 1st Really like shows an artsy moment with her and Ash Symest (who is, at least at the moment of conceiving this video, Agyness enjoy interest there’s no telling if things stayed the identical till this extremely moment)
The video will surely impress the young audience but also those who hold on to their classic Doc Martens. How about you? What’s your (walking) experience with Dr Martens boots?
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