On a whim, Bay Area facial plastic surgeon Stanley Jacobs bought a 600 page tome from the 1930s and discovered a recipe promising to "make an old man into a youth" from a mysterious Ancient Egyptian scroll dating back 3,600 years. Dubbed the "Edwin Smith Surgical Papyrus," it had been discovered in the early 20th century, but never fully translated; most intriguing was the fact that the long-forgotten skincare-serum formula had, according to the hieroglyphics, been “proven good a million times.” A highly advanced civilization, Egyptians were also master chemists and physicians who mixed medicines and performed surgeries – and guided by their belief in everlasting life, these early pharmacists to the queens and pharaohs formulated a royal ointment to keep skin smooth and youthful.

So Jacobs enlisted the translating help of a prominent Egyptologist, and nearly a decade of archaeological travel and research later, he was finally able to discover the key ingredient: "hemayet" or mandelic acid. An alpha hydroxy acid and close cousin of glycolic acid that is derived from the bitter almond, the mandelic acid molecule is larger which means it penetrates the skin more slowly – making it less irritating and its beneficial action more sustained. It also means it can be used on all skin types and with varying skin pigmentation, both to diminish brown spots and to neutralize acne bacteria for fewer breakouts.

To recreate the Egyptian serum, Jacobs then teamed up with Jules Zecchino, a former Vice President of Innovation and Applied Research at Estee Lauder and longtime industry vet responsible for skincare classics like Elizabeth Arden’s Ceramide Capsules, Estee Lauder’s Fruition, Resilience, Idealist, Perfectionist and Illusionist, Vaseline Intensive Care Lotions, and Clinique’s All About Eyes & Turnaround creams. Together, they brought the ancient potion back to life as Visco-Elastic Transforming Serum with Mandelic Acid which appears to deliver sufficiently dramatic results that they are being submitted for publication in the peer-reviewed journal, "Archives of Facial Plastic and Reconstructive Surgery."

Test subjects applied the serum to their faces and necks twice daily.  Each week, the patients’ eyelids, cheeks, jowls, and necks were tested with a Cutometer -  a device which measures the firmness and flexibity , or viscoelasticity, of the skin to one millionth of an inch – and by the fourth and fifth weeks, some patients were seeing as much as 85% improvement. “The Egyptians put such a weighted emphasis on protecting and minimizing the aging of skin, so it seems logical that they would have developed specific, natural chemicals, which we should explore and
utilize for modern man,” notes Jacobs. "The power and
knowledge of the ancient Egyptians coupled with modern science will — at long last — empower people with
the ability to maintain their youth," adds Zecchino. " And this is just the beginning.”

Which is true, as Dr. Jacobs is planning on expanding the line to include daytime moisturizers, facial cleanser, eye cream, night cream, facial scrubs, weekly home peels, acne solutions, and sunscreens.

Visco-Elastic Transforming Serum with Mandelic Acid is now available at Amazon.com.

- Lesley Scott

(bitter almond crop image via wikipedia)

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• Unique, innovative hand strap & foldable display stand
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• Elastic closure strap and foldover tab keep iPad secure
• Eco-leather iPad folio is healthier for the environment
• Meets RoHS Restriction of Hazardous Substances standards

The Eco-Vue offers a stylish eco-leather folio that helps protect your iPad. A unique and innovative hand strap design allows you to fold back the cover and securely grip the device during usage – a feature not offered in other cases or covers. The Eco-Vue opens like a book, and the elastic strap keeps the folio closed while the foldover tab inside helps keep the iPad from slipping out. A foldaway display stand rounds out a broad array of features provided in a single case solution. What’s so

Rating: (out of 30 reviews)

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She told WWD, she was after “something direct and simple, using Natalia and key collection pieces, contrasted by humor and a human touch in the treatment of the logo.”

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Now I just have this tiny, honest question from the bottom of my heart: will the Trump name be enough to sell these ordinary-looking, average styled shoes? Because (in the same honest key), if I have to choose, I’ll be definitely getting some Jessica Simpson shoes instead of these Trumps! How about you? (wwd via ccl)

Ivanka Trump’s Shoes Collection

StyleFrizz

Pieces of fairy tale, torn from our childhood fantastic time, Violet Darkling’s creations are downright fabulous. Click through to discover more (click here for the gallery)!

Who is Violet Darkling? It’s the artistic alter ego of Louisa Richwhite, a passionate designer of New Zealand with a weakness for mystical and magical things. Her artistic education was perfected in London and also through her work with New Zealand fashion designers Karen Walker and Mala Brajcovic.

There’s little else I would like to add except that Violet Darkling’s first collection – Treasures of Darkling Wood is just as enchanting and gorgeous as I would like any hidden treasure to be. So what say you? Dare to wear the Treasures of Darkling Wood by Violet Darkling? (Violet Darkling via laem)

Dare To Wear Violet Darkling’s Jewelry?

StyleFrizz

Jet-setting is definitely exciting, but packing is far from enjoyable. Samsonite Bright Lite luggage will add a bit of cheer to your prepping experience. Pieces are affordable, upbeat, and come in an array of fun vibrant colors that are cute enough to give designer labels a run for their money. The pieces vary in price, but are fabulously stylish and gentle on our pockets! Check out their chic travel pieces at shop.samsonite.com.

GlamChic

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FRAGRANCE
• Beyoncé is releasing a follow-up to her debut fragrance, Heat. Beyoncé Heat Ultimate Elixir launches this September, and its packaging is just as lubelike as the original. [StyleList]

• Over the last few years, about twenty fresh-smelling fragrances inspired by the color blue have appeared. Leatrice Eiseman, the director of the Pantone Color Institute, explains why: “We do color association studies all the time, and the idea of blue being steadfast and dependable — that never changes. But it also brings up all these ideas of sky and water, and by virtue of there being a certain depth to it, a kind of sexy mysticism. So there’s this dichotomy between associations of both safety and freedom, but they’re both good.” [NYT]

NAILS
• Mad Men costume designer Janie Bryant is teaming with nail-polish brand Nailtini on a collection of vintage fabric-inspired lacquers. The line includes brown, gold, platinum, and iridescent shades, and will be available at CVS’ Beauty 360 and Duane Reade’s Look Boutiques this fall. [WWD]

• Butter London is releasing two new nail polishes inspired by Alexander McQueen. “Long Live McQueen” is a glitter-filled gold, and “4Bumster” (named for the designer’s 1996 collection of bum-exposing pants) is a springy yellow shade. [BellaSugar]

HOW-TO
• Bright eyeliner is a fun way to shake up your summer beauty routine, and makeup artist Stephanie Flor offers tips on how to master the look. [Stylecaster]

• Don’t throw out that mascara just yet. Adding a few drops of eye makeup remover to an almost-done tube can sometimes revive it. [BellaSugar]

Filed Under: beauty marks, alexander mcqueen, beauty, beauty news, beyonce, beyonce heat ultimate elixir, butter london, janie bryant, leatrice eiseman, mad men, stephanie flor

The Cut

Ah. The toys for the man with a bottomless wallet. Readers of the Robb Report may fall into this category. I sure do not, but nothing beats a little aspirational viewing to keep my hopes alive. Their latest on “The Top 10 Toys of Summer” gather together some of the very best products to spend your slush fund on. My personal favorite being the Subacraft hybrid water vehicle seen above. It comes in at a safe 0,000.

More on the “The Top 10 Toys of Summer” at Robb Report.

This article originally appeared on Selectism.com.

The Top 10 Toys of Summer

© 2010 Selectism for Titel Media. Author: Jeff Carvalho |
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Make comfort a priority with the flattering support of this easy-to-wear soft-cup bra and brief.

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