Gucci fragrance campaign
James Franco is the face of Gucci´s new fragrance Gucci by Gucci Sport Pour Homme.Creative director of Gucci Frida Giannini said: “It’s more a sporty state of mind.”

Anna Selezneva in Numéro March 2010
Anna Selezneva in Numéro March issue 2010 photograhed by Camilla Åkrans and styled by Franck Benhamou.


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Outside the Limelight: Basketball in the Ivy League

There’s much more to the Ivy League than Ivy Style.
This much is hard to argue, after all the hallowed halls of the Ivy’s breed great thinkers, leaders, Facebook, and the rest.
On the hardwood, few people outside Bill Bradley and the great Pete Carril are remembered. The Ivy League, despite its often lowly stature among the games elite, is a division of passion and pride. A recent visit to Princeton found a packed house of devoted fans cheering against “safety school” Cornell. Sure, an NCAA bid was ostensibly on the line, Cornell was then nationally ranked (though only the day before upset by Penn at the Palestra)… but there was no inkling that the feel would have been different had Columbia been in the building. Friday and Saturday nights are hoops nights in the Ivy’s, each a chance to shatter the reputation of a rival Ivory Tower.
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Matize Lingerie Spring 2010
Super cute underwear from Matize spring 2010 collection.

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Travel | The View from The Standard NYC

With all the talk about the build out of The Standard Hotel, we figured it was high time for us to take in the experience ourselves. We have been through our share of new “modern” takes on the hotel experience, which tend to put primary focus on the interiors of the property, but it was clear after reading Alexandra Lange’s “Standard Operating Procedure” essay that our camera would need to focus up and out.
The NYC version of The Standard Hotel by Andre Balazs opened it’s doors to wide acclaim. The roof top “Boom Boom Room” instantly became the newest hot spot in a city with high turnover in this category (impressively the likes of Thom Browne and others affirmed that it still remains in that position during our visit). But a good rooftop bar does not sell a group of gents who have come to NYC to hear techno…
For us, what you could see – from the windows, from the terrace of The Standard – as well as the extension of this view on the inside are what made the weekend special. Let us walk you through our view of The Standard New York City.
Natalia Vodianona’s Olympic Moment

Natalia Vodianova looked quite angelic Sunday night at the closing ceremony of the Winter Olympics in Vancouver. The model and humanitarian went for an ethereal strapless Marchesa white chiffon gown with a feather embroidered bodice.
View full post on GlamChic
Yves Saint Laurent Spring Campaign 2010
Natalia Vodianova for Yves Saint Laurent spring campaign 2010 photographed by Inez van Lamsweerde and Vinoodh Matadin.

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Cosmic Wonder Bow Ties

Here’s a couple of bow ties for your viewing pleasure. Hemp fabric is used to re-imagine neckties into bow tie patterns. The Ivy like crests should please some who require this accessory to complete their look. To each their own. Available now from The Contemporary Fix.
More looks at the Cosmic Wonder Bow Ties.
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Read the rest of Cosmic Wonder Bow Ties (1 words)
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